Hitrak was a finalist for the Big Data, IT & Business Intelligence Award at the 2026 Australasian Supply Chain & Logistics Awards (ASCLA), decided at the gala dinner at Brisbane City Hall on 23 October 2026. Congratulations to Linfox, who took out the category, one of two wins on the night for the Linfox team alongside the Automation, Robotics or Emerging Technology Award.
The ASCLAs are the region's longest-running supply chain and logistics awards, and the Big Data, IT & Business Intelligence category recognises the use of data and technology to measurably transform supply chain operations. Hitrak was one of five finalists alongside FreightInsure, Lexin Solutions, Linfox and Whale Logistics. That is strong company for a platform that was known to a handful of New Zealand carriers a year ago. Fellow finalist Lexin Solutions went on to win the International Supply Chain Award on the night.
Hitrak's submission centred on its event-driven architecture: a platform that creates structured, machine-readable operational data from what is actually happening across fleets, freight movements, exceptions and customer interactions. The result is a real-time digital twin of a carrier's operation, from quote to invoice.
For MD Freighting, a Blenheim-based last-mile operator moving 4,000 consignments a month across five national freight networks, data capture per consignment rose from 12 to more than 150 discrete points. Operating expenses have fallen 45%, weekly administrative hours are down 65%, billing credits for pricing errors have dropped from 20–25 a week to just two, and ETA/POD enquiries have fallen 80%.
Platform-wide, Hitrak processes approximately 7,500 shipments a day at 99.95% uptime across New Zealand, Australia and the Pacific, and the platform's first Capterra reviews landed at 5.0 stars. The finalist nod caps a season that included Hitrak's Australian launch at MegaTrans 2026 and features in Prime Mover Magazine.
"Congratulations to Linfox on a thoroughly deserved win. A year ago Hitrak was barely known outside New Zealand, so to stand in Brisbane among finalists of that calibre was a proud night for our team and our customers. It tells us the data-first approach is the right one, and we intend to be back," said Johnny Davison, Hitrak's founder and CEO.
Hitrak is an AI-powered, event-driven transport management system designed and built in New Zealand for freight carriers across NZ, Australia and the Pacific. Customers include Big Chill, MD Freighting, Trengrove Transport and Hamilton Foods.
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